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Marketing Maturity Score

12 questions, 3 minutes. Score your media strategy across 4 dimensions and see exactly where your biggest lever is.

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Frequently asked questions

How is the score calculated?

Each of the 12 answers carries 0–10 weighted points. We aggregate them into 4 dimensions (diversification, measurement, data, creative) and an overall score out of 100.

What's the radar for?

It shows your balance across the 4 dimensions at a glance. A spiky shape means uneven maturity — the lowest axis is usually your fastest win.

What do I do next?

Focus on your lowest dimension first. Our free media audit turns this self-assessment into a costed action plan.