Neobanks, crypto, insurtech: we grow the financial brands shaking up the market — while mastering their regulatory constraints.
Trust is your first barrier: nobody hands their money to an unknown brand. Awareness isn't a scale-up luxury, it's a conversion prerequisite. But the sector stacks constraints: regulated financial advertising (AMF, ACPR), demanding ARPP clearance on claims, some of the market's most expensive digital CPCs, and social platforms restrictive on crypto.
We combine trust media — TV and out-of-home remain the best accelerators of financial legitimacy — with digital capture optimized to keep CAC under control. Our scripts are ARPP pre-cleared before production: no bad surprise 3 days before airing. And our AI team automates regulatory reporting and per-segment cost tracking.
Yes, but the framework is strict: mandatory disclaimers, regulated claims, systematic ARPP clearance and PSAN registration for crypto players. We pre-clear scripts before production to secure airing schedules.
A segmented TV + targeted OOH test starts around €40K. A credible national launch wave runs €100–300K including digital capture. See our TV advertising cost guide.
Drive-to-web, cost per opened account (and per funded account, not just created), brand lift and brand queries. We always separate account opening from real activation — that's what pays.
Free audit of your acquisition mix, regulatory constraints included.
